Criterion.B, a multifamily branding agency, is thrilled to be trusted with the brand development and naming for NE Development.
The team at Criterion.B will begin by creating unique brand experiences and developing several property-level corporate identity packages for the NE Development portfolio.
With any branding process, the goal is to clearly reflect the personality and emotion behind the property. And, NE Development has a reputation for growing communities through a high level of trust and excellence.
The team at NE has developed over 20,000 apartment and mixed-use projects in 26 states across the U.S. They have a proven track record of bringing projects in, on time, and under budget, as part of their commitment to grow strong and solid communities. They retain complete control of the project from start to finish.
“The team at Criterion.B has an unwavering, deep belief, that everything we do as a multifamily branding agency, should be to build your brand into one your customer’s trust,” said Ashley Tyndall, Director of Corporate Communications for Criterion.B. “A good multifamily brand provides value and strength and we are excited to build these types of brands for the team at NE Development. We are excited to partner with NE and help them transform the brand identities of their growing portfolio.”
About NE Development:
NE Development’s general plan is to emphasize the development of urban projects in various mid-town markets throughout the southwest, accompanied by an expansion of suburban projects in viable markets. NE Development has a reputation you can trust and a level of excellence you can expect. Having developed in excess of 30,000 apartments and mixed-use developments, NE’s projects have primarily been in suburban markets of both major and tertiary cities. The company has now expanded into mid-rise and related mixed-use, urban in-fill projects in such dynamic markets as Austin, downtown Oklahoma City and Denver.
About Criterion.B:
Criterion.B is an agency focused on branding and inbound marketing for the commercial real estate industry. We provide ROI, drive business growth, and build brand identities for our clients. For more information, visit www.criterionb.com.
Criterion.B Office Hours: Monday — Friday, 8:00 a.m. to 5:00 p.m. CST
